New
                                      Nanodegree Program

                                      Become a Marketing Analyst

                                      Gain foundational data skills applicable to marketing. Collect and analyze data, model marketing scenarios, and communicate your findings with Excel, Tableau, Google Analytics, and Data Studio.
                                      Enroll now
                                      • DAYS
                                      • HRS
                                      • MIN
                                      • SEC
                                      • Estimated Time
                                        3 Months

                                        At 5 hrs/week

                                      • Enroll by
                                        January 13, 2021

                                        Get access to classroom immediately on enrollment

                                      • Prerequisites
                                        No Prerequisites

                                      What You Will Learn

                                      Syllabus

                                      Introduction to Marketing Analytics

                                      In this program, you’ll learn foundational data skills, gain an in-depth understanding of Google Analytics and marketing analytics. You’ll learn to analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau.

                                      In this program, you’ll learn foundational data skills, gain an in-depth understanding of Google Analytics, and marketing analytics.

                                      Prerequisite Knowledge

                                      No prerequisites.

                                      • Introduction to Data Analysis

                                        Learn how to use statistics and visuals to find and communicate insights. Develop Excel skills to manipulate, analyze, and visualize data in a spreadsheet. Build Excel models to analyze possible business outcomes.

                                      • Data Visualization

                                        Learn to apply design and visualization principles to create impactful data visualizations, build data dashboards, and tell stories with data.

                                      • Google Analytics

                                        In this course you’ll acquire in-depth knowledge of Google Analytics, as you learn to use advanced reporting techniques, analyze and optimize results, build fluency with Data Studio, and produce actionable insights that power significant business growth.

                                      • Marketing Analytics

                                        In this course you will learn about a wide range of marketing and business metrics, and how to evaluate the growth and health of your marketing efforts.

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                                      $330B
                                      spent on digital marketing globally in 2019.

                                      All Our Programs Include

                                      Real-world projects from industry experts

                                      Real-world projects from industry experts

                                      With real world projects and immersive content built in partnership with top tier companies, you’ll master the tech skills companies want.
                                      Technical mentor support

                                      Technical mentor support

                                      Our knowledgeable mentors guide your learning and are focused on answering your questions, motivating you and keeping you on track.
                                      Career Services

                                      Career services

                                      You’ll have access to resume support, Github portfolio review and LinkedIn profile optimization to help you advance your career and land a high-paying role.
                                      Flexible learning program

                                      Flexible learning program

                                      Get a custom learning plan tailored to fit your busy life. Learn at your own pace and reach your personal goals on the schedule that works best for you.
                                      Program OfferingsFull list of offerings included:
                                      Enrollment Includes:
                                      Class content
                                      Real-world projects
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                                      Project reviews
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                                      Project feedback from experienced reviewers
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                                      Student Services
                                      Technical mentor support
                                      New
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                                      Student community
                                      Improved
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                                      Career services
                                      Resume support
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                                      Github review
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                                      Linkedin profile optimization
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                                      Succeed with Personalized Services
                                      We provide services customized for your needs at every step of your learning journey to ensure your success!
                                      Experienced Project Reviewers
                                      Project Reviewers
                                      Technical Mentor Support
                                      Technical Mentor Support
                                      Get timely feedback on your projects
                                      Reviews By the numbers
                                      2000+ project reviewers
                                      1.8M projects reviewed
                                      4.85/5 reviewer ratings
                                      3 hour avg project review turnaround time
                                      Reviewer Services
                                      • Personalized feedback
                                      • Unlimited submissions and feedback loops
                                      • Practical tips and industry best practices
                                      • Additional suggested resources to improve

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                                      Get started with

                                      Marketing Analytics

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                                      Learn
                                      Learn the fundamentals of analyzing marketing data.
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                                      Average Time
                                      On average, successful students take undefined months to complete this program.
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                                      Benefits include
                                      • Real-world projects from industry experts
                                      • Technical mentor support
                                      • Career services

                                      15% OFF

                                      undefined months access
                                      ? per month

                                      Start learning today! Switch to the monthly price afterwards if more time is needed.

                                      Pay as you go
                                      ?per month

                                      Start learning today! Get maximum flexibility to learn at your own pace.

                                      Program Details

                                      PROGRAM OVERVIEW - WHY SHOULD I TAKE THIS PROGRAM?
                                      • Why should I enroll?
                                        This Nanodegree program is an excellent introduction to the fundamentals of data and marketing analysis. You will leave with practical skills that you can apply in any job. These skills are also an excellent foundation for a career in marketing analysis, data analysis, and data science.
                                      • What jobs will this program prepare me for?
                                        This is an introductory program that is not designed to prepare you for a specific job. However it is well-suited for those those looking to apply data skills in their current roles. It is also a great first step on a journey to becoming a marketing analyst or data scientist. We have more courses that will pick up from where this course leaves off to help you become ready for a career in marketing or data science.
                                      • How do I know if this program is right for me?
                                        This Nanodegree program offers an ideal path for students new to marketing and data analysis. Data is a transformational force in every marketing team and business. Analysis of data has become a mandatory skill to have in order to provide value in any organization. This Nanodegree program offers an introduction to the world of data. By learning foundational marketing and analytics tools, you will be ready to advance in a career in marketing analytics.
                                      Enrollment and Admission
                                      • Do I need to apply? What are the admission criteria?
                                        There is no application. This Nanodegree program accepts everyone, regardless of experience and specific background.
                                      • What are the prerequisites for enrollment?
                                        There are no prerequisites for enrolling aside from basic computer skills and English proficiency. You should feel comfortable performing basic operations on your computer like opening files and folders, opening applications, and copying & pasting. Although no prior experience with Google Analytics is required, familiarity with the platform is useful.
                                      Tuition and Term of Program
                                      • How is this Nanodegree program structured?
                                        The Marketing Analytics Nanodegree program is comprised of content and curriculum to support eight (8) projects. We estimate that students can complete the program in three (3) months, working 5-10 hours per week.
                                        Each project will be reviewed by the Udacity reviewer network. Feedback will be provided and if you do not pass the project, you will be asked to resubmit the project until it passes.
                                      • How long is this Nanodegree program?
                                        Access to this Nanodegree program runs for the length of time specified in the payment card above. If you do not graduate within that time period, you will continue learning with month to month payments. See the Terms of Use and FAQs for other policies regarding the terms of access to our Nanodegree programs.
                                      • Can I switch my start date? Can I get a refund?
                                        Please see the Udacity Program Terms of Use and FAQs for policies on enrollment in our programs.
                                      SOFTWARE AND HARDWARE - WHAT DO I NEED FOR THIS PROGRAM?
                                      • What software and versions will I need in this program?
                                        To enroll, students will need a Gmail account to use Google Analytics.

                                      Marketing Analytics

                                      Enroll today, and start putting your skills to work!

                                      Enroll now
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